Hello! Welcome to my website.
My name is Hyesoo Park.
I am a freelance data analyst with experience in CRM analytics and digital marketing performance analysis.
I’m skilled for data manipulation, regression analysis, data visualisation and derivation of insights.
I can help businesses uncover patterns and performance insights using SQL, Power BI, Python and Excel.
From campaign results to KPI reports, I turn raw data into clear, actionable outcomes.
I have 2 masters’ degrees in MBA and MSc.
I am a native Korean and can speak English & French fluently.
Please contact me if you are interested!
Thank you :)
Services
✨ Data Analysis Services
data collection
Collect raw data from data sources like API and Excel
DATA PREPARATION & tranformation
Clean and wrangle raw data using SQL and Python for analysis
REporting & Data visualisation
Visualise cleaned raw data using MS Power BI
✨ Freelance Services
I provide end-to-end data services that help businesses collect data, clean and prepare it, analyse performance, and automate reporting.
My services cover the full pipeline — from raw data to actionable insights.
SQL & PYTHON data cleaning
Clean, format, and prepare messy datasets for analysis
I help businesses clean, format, and prepare raw datasets using SQL and Python, ensuring accuracy and consistency
Sales, Marketing & Operations Analytics
Analyse KPIs across sales, marketing campaigns, and operations
I uncover insights on performance, customer behaviour, and ROI to guide better decisions
Customer Segmentation & Campaign Analysis
Segment customers and evaluate campaign performance
I apply RFM segmentation and campaign response analysis to improve targeting and increase conversions
Automated Reporting & Dashboard
Automate KPI tracking and create interactive dashboards
I build reporting pipelines and dashboards with Power BI and Python, saving time and making data monitoring easier
Hyesoo Park - Freelance Data Analyst & Automation Specialist 